 Agentis
Y2G Associates validated value proposition for management buyout and expanded channel development.
 BWXT Pantex
Y2G Associates developed a migration strategy from their mainframe based applications to a distributed manufacturing network architecture for this nuclear weapons facility
 Cambia
Y2G Associates developed and executed the marketing and media plans and assisted in launching the corporate product message.
 Camstar
Y2G Associates developed lead generation activities and intellectual property material for specific targeted markets.
 Catalyst International
Y2G Associates initiated business development activities for transportation management partnerships and alliances.
 Centivia
Y2G Associates validated value proposition and product positioning, provided pricing alternatives, and offered suggestions for channel and partnership opportunities.
 ControlGuard
Y2G Associates validated value proposition and product positioning, and offered suggestions for channel and partnership opportunities.
 Cubicorp
Y2G Associates drove sales and marketing and expanded channel development.
 Datasweep
Y2G Associates developed vertical competitive intelligence for vertical industry positioning against ERP providers in the MES marketplace.
 Demand Stream
Y2G Associates integrated all strategic business development and marketing activities for product messaging, marketing and sales, and channel management of this new lean supply chain solution.
 Emcien
Y2G Associates validated market size, competitive positioning, and initial go-to-market strategy.
 Epicor
Y2G Associates provided product strategy guidance based on diverse product offerings.
 ESS
Y2G Associates managed the development of an analyst relations program for this operational risk management vendor.
 FlowVision
Y2G Associates promoted new lean educational and consulting services through the media, and case study development.
 Gigatrust
Y2G Associates initiated business development activities with security and content management solutions for this Digital Rights Management provider
 Global Factory
Y2G Associates strategized with the management team to differentiate products in a crowded space, refine the business plan and pursue partner and business development opportunities.
 High Jump
Y2G Associates managed the development of an analyst relations program for this supply chain vendor.
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 Interwave
Y2G Associates assisted in business development activities for identifying MES level oppritunities.
 Intrinsic Value Chain
Y2G Associates initially created market awareness through media communication with press and editorial opportunities.
 Invistics
Y2G Associates strategized as a Board of Advisor member to launch the company and products in a new manufacturing optimization market, drive awareness in the analyst community, and pursue strategic partnerships.
 Liaison Technologies
Y2G Associates developed research material to assist the company to launch into new vertical markets for their Product Information Management, Real-time Network, and Integration Services. Faciliated driving greater awareness with the analyst community within their targeted markets
 Made2Manage
Y2G Associates developed business processes for product marketing and competitive analysis; and contributed to webinars to driving revenues for a unique offering.
 MajureData
Y2G Associates validated value proposition and product postioning, provided pricing alternatives, and offered suggestions for channel and partnership opportunities.
 Manhattan Associates
Y2G Associates performed international market sizing and analysis by country and vertical industry of the Integrated Logistics and Supply Chain Execution markets
 Mapics (now part of Infor)
Y2G Associates collaborated in product management and vertical industry marketing activities.
 NetVendor (now part of Visiprise)
Y2G Associates refined a new collaboration product strategy for engineer-to-order business requirements and outlined 6- and 12- month release plans based on business environment.
 Orasi
Y2G Associates validated market size, competitive positioning, and initial go-to-market strategy for this customer needs management and customer experience management provider.
 Peridyne
Y2G Associates defined vertical market opportunities, generated prospect list and assisted in business development.
 Pilgrim Software
Y2G Associates evaluated alternative trends in licensing for existing and new emerging products, while offering competitive alternatives.
 SAP
Y2G Associates developed competitive channel benchmark criteria for SAP positioning.
 Servigistics
Y2G Associates developed Best-of-Breed vs ERP competitive benchmark criteria for Servigistics positioning.
 SoftBrands Hospitality
Y2G Associates developed the product positioning, messaging, and go-to-market strategy for a new golf reservation system for this leading Hospitality Solution provider.
 Visiprise
Y2G Associates developed vertical industry value propositions and product postioning.
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